Bala Health is a company in the nutrition industry that provides its customers with a personalized eating plan based on their “trigger foods” with the goal of improving their wellbeing. In this episode, Jamie Riepe, the founder of Bala Health, takes us through the process of how he built his initial product and got feedback on it, why he is deciding to wait on raising money, and how his investing background in business to business (B to B) services is impacting how he is making decisions in the company. Stick around to the end to hear his advice on when one should raise money.
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